bitly blog – Introducing the Bitly Media Map!

 

 

 

Last March, Bitly teamed up with Forbes to produce a data visualization which looks at how 15 media properties are being disproportionately consumed online on a state-by-state basis over the month of April.  We had various preconceived notions of which state’s residents are more likely to consume news sites from certain newspapers, televised news, news magazines and online-only news properties.

For example, we believed that Fox News had a stranglehold on the south of the U.S., though maybe CNN might be able to take Georgia with their hometown advantage. We also thought that online-only sites, such as the Huffington Post, would not have the geographical bias of consumption in the same way that regional papers such as the Chicago Tribune or the Los Angeles Times would.

While the visualization and analysis over a month’s worth of data answered many of our questions ………..

See bitly blog – Introducing the Bitly Media Map!. for the rest of the story